International Bank of Qatar (ibq
) has been recognised by the “Banker Middle East Industry Awards 2017” during a ceremony on 11th May, 2017 at the Emirates Towers Hotel in Dubai. ibq
received the ‘Best Private Bank in Qatar, ‘Best Customer Service in Qatar’ in addition to ‘Best PR/CSR/Marketing Campaign in Qatar’ and ‘Banker of The Year’ awarded to Mr. Omar Bouhadiba.
Myriam Abou Haidar, Marketing and Corporate Communications Manager at ibq
, received the “Best PR/CSR/Marketing Campaign in Qatar” Award for the ibq
testimonials campaign. This is the first accolade that has been awarded to ibq
in the fields of PR, CSR and Marketing from the Banker Middle East Awards.
Over the past 60 years, ibq
has built a distinctive reputation for being the leading customer-centric bank in the market, staying true to its brand values and strong brand positioning of a ‘relationship bank’. The bank’s reputation shines through its dedication in elevating and further enhancing its financial products and services.
“We are extremely proud to have won the Best PR/CSR/Marketing Campaign in Qatar. This recognition is the outcome of the hard work and a real passion for our brand from the entire ibq
marketing team. The testimonials campaign is a true testament to what the ibq
brand stands for, staying close to our clients and offering them nothing but excellence in terms of banking products and services. Our very customer-centric approach is fully reflected in our marketing strategy and in all our campaigns in the country. I would like to thank the senior leadership at ibq
for their ongoing support, my team for their full dedication and the Banker Middle East Awards. We will continue to strive in creating innovative campaigns for our clients” said Myriam Abou Haidar, Marketing and Corporate Communications Manager at ibq.